TRAINING DIGITAL MARKETER

TRAINING DIGITAL MARKETER

TRAINING ONLINE MARKETING

The DM  verifies that its holder demonstrates sufficient knowledge and skills at recognizing the strategic importance of digital technologies to develop and execute successfully an integrated multi-screen and multi-action integrated marketing plan. The DM Professionals are prepared to identify, reach and retain their target market by marrying internet emerging technologies to old-time classic traditional methods.

Learning Modules:
1. Introduction to Digital Marketing
2. Website Development
3. Lead Generation & Management
4. Web Analytics & Reporting
5. Search Engine Optimization (SEO)
6. Campaign Marketing &Management
7. Search Engine Marketing (SEM)
8. Content Marketing & Management
9. Email Marketing & Management
10. Affiliate Marketing &Management
11. Social Media Marketing (SMM)
12. Mobile Proximity Marketing
13. Video Marketing
14. Strategy & Planning

Target audience:
1. Marketing and sales  people
2. E-commerce, IT, marketing communication professional
3. Product and brand manager
4. Finance & Advertising manager
5. Digital marketing consultant
6. Student, lecturer of businessmanagement marketing studies
7. Entrepreneur & Business owners
8. Online business starters